By Orlando R. Kelm,Mary E. Risner
Doing company the world over calls for figuring out not just different languages, yet much more so the company practices and cultures of alternative international locations. with regards to Brazilians operating with american citizens, a basic distinction for all events to appreciate is that Brazilian company tradition is predicated on constructing own relationships among enterprise companions, whereas American businesspeople frequently like to get right down to challenging "facts and figures" fast, with fewer own preliminaries. Negotiating such alterations is essential to making profitable company relationships among the 2 international locations, and this e-book is designed to assist businesspeople do exactly that.
Brazilians operating With Americans provides ten brief case reports that successfully illustrate a number of the cultural elements that come into play whilst North American company pros paintings in Brazil. The authors summarize each one case and the elements of tradition it includes, and American and Brazilian executives touch upon the cultural adjustments highlighted by means of that case. a listing of issues and questions for dialogue additionally aid draw out the teachings of every enterprise state of affairs. To make the e-book both beneficial to Brazilians and american citizens (whether businesspeople or language students), the full textual content is gifted in either English and Portuguese. furthermore, Apple QuickTime video clips of the executives' reviews, which permit audience to determine and listen to local audio system of either languages, can be found on the web at www.laits.utexas.edu/orkelm/casos/intro.html.
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